Archive
Recent changes to Google makes it seem like Google is no longer just one search engine but a combination of 6 or 7 different search engines all rolled into one. Your SEO efforts should now be geared to ranking high in these search engines as well as in traditional organic search. A little while back [...]
Creating a “buzz” around products, services, businesses or an event is a requirement from all clients. There is no social media marketing wand that someone will wave and a target audience will automatically start coming to your site. And what works for one brand may not work for another. The process of creating buzz doesn’t [...]
Almost every social networking site offers a feature called a “profile” that allows members to include their picture, a biography, live links to their websites and other detailed information. Most of us have multiple online profiles that are empty or only partially completed. It is this profile that helps other users decide if they want [...]
1.Facebook Having reached over 350 million worldwide active users in November 2009, Facebook is one of the most influential social networking community. It is continuously growing at a very fast pace and 50% of active users log on to Facebook in any given day. More than 35 million users update their status each day on [...]
For the past several years as I have built my business, I’ve made sure to surround myself with people who help both my business and myself grow. Whether this is a mastermind, a mentor or a coach, these people propel me forward in a way that I doubt I could do as easily on my [...]
The Web is full of information, articles, videos, white papers, e-books and all matter of research and information. Some of it is very, very good, and some of it is misleading and irrelevant. Somewhere in the middle, falling squarely in the category of spectacularly mediocre, is the vast majority of the rest of it. If [...]
If you have a brick and mortar store, and rely on walk-in traffic for your survival, you may be wondering what the Internet can do for your business. Believe it or not, a lot – and you don’t even need a website. In the “old days”, the bulk of businesses relied on the Yellow Pages [...]
Keyword development is the foundation of any online business or organization that strives to establish and maintain a reasonably high internet presence. Quite literally the only way to be found online is through the web searches people conduct. Keyword popularity, use and relevancy are what eventually lead people to any site or content. The selection [...]
I get many questions about my job as a copywriter and SEO practitioner, and for the most part they follow a similar theme- ‘what do you do?’ and ‘could I do it?’ In an attempt to address these questions once and for all and possibly also give an insight into the life of an internet [...]
