Archive
How to Build a Complete Web Business on a Shoe String Budget with Article Marketing One of the greatest benefits of being a web business owner is that you don’t need to have deep pockets to drive your businesses to success. I can show you how to build a complete web business from the ground [...]
How do you deliver a marketing message to a Web-audience that hates advertising? A few years back I proposed a solution based on short-form television-style programs: the “120 Second Solution,” two minute brand-story commercials formatted in a mini three act Web-video presentation. Today this concept is called Branded Entertainment: a two to seven minute commercial [...]
Business blogging is a different kettle of fish toblogging for money and that, in turn, is entirely different to blogging socially. The type of blog you manage will determine the voice, design, and style of your blog as well as the efforts you’re likely to put into promoting it. A business blog needs to be [...]
I get many questions about my job as a copywriter and SEO practitioner, and for the most part they follow a similar theme- ‘what do you do?’ and ‘could I do it?’ In an attempt to address these questions once and for all and possibly also give an insight into the life of an internet [...]
Blogging, tweeting, friending. Odd sounding verbs, these. Not sure you’ll find them in the “verb” category in the dictionary ~ at least not yet. Give them time. “Ain’t” made it in, and that verb didn’t have nearly the grassroots support of these three. Indeed, this triad of “new verbs” are both the result and the [...]
Think you’re doing a good job of tracking and measuring the success of every link to your website that gets announced to the world in some fashion? While most website marketers are tracking website referrals from search engines, as well as links from other websites and paid search advertising campaigns, a lot of visitors show [...]
Reverse SEO fits seamlessly within the context of your online reputation management (ORM) program. It is the quickest, most effective solution for dealing with bad press that has surfaced on the search engines about you or your company. By pushing negative listings from the front page of Google, Yahoo, and Bing, reverse SEO shields you [...]
Every new technology adopted widely by society brings about a number of new opportunities. The movable type printing press created affordable print information, the telephone and radio created the concept of instantaneous communication over great distances. Today, the Internet has unified both of these concepts into the information explosion that is the digital age. Consider [...]
Article Submission Guidelines: 9 Silly Grammar Mistakes That Can Get Your Article Declined If you adhere to these article submission guidelines, you will improve the chances of your articles being published! That’s a pretty big reason to take the extra time to be sure that your article is free of grammar and spelling errors. The [...]
The cyber-world has opened new doors to businesses, allowing them to reach audiences across the globe and increase sales monumentally. Those who decide to take advantage of doing business online know the importance of having a successful online marketing plan. They also realize that’s not an easy task. Countless businesses have tried and failed because [...]
