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Mythology is in essences a story that sounds like it could be true, but is not! Even today we have myths in different aspects of business including SEO. Ever wonder what the biggest SEO myths are? I have taken the most prevalent myths that seem to be constantly resurfacing and examined them for you. This is [...]
What is Niche Marketing? Niche marketing is an evolution of internet marketing. Niche marketing is a business strategy that involves marketing real products to real people, based on their needs and interests. Small markets are called niches. These markets are driven by the passion and enthusiasm of real people with money to spend and an [...]
If you have a website and are trying to earn a living from it, then you need to know Search Engine Optimization. SEO is key to driving more visitors to your site. More visitors means more business, so you definitely need to read on. As with anything, you can take it to the limit and [...]
Link building can be time consuming, frustrating and often confusing. However, link building is a huge part of SEO and necessary for your site to reach top ranks in the search engine results pages. Aren’t familiar with link building? No problem. Read on to learn why link building is important and how you can build [...]
There is no exact formula for internet marketing success, but there are some general guidelines that virtually all successful people follow. Here are the 7 habits of highly effective internet marketers: Habit 1: Doing something every day Let’s start off our list with the one thing that will positively make or break an internet marketer: [...]
Most business professionals are on LinkedIn at this point. LinkedIn tells us that: • LinkedIn has over 70 million members in over 200 countries. • A new member joins LinkedIn approximately every second, and about half of our members are outside the U.S. • Executives from all Fortune 500 companies are LinkedIn members. To me [...]
How do you deliver a marketing message to a Web-audience that hates advertising? A few years back I proposed a solution based on short-form television-style programs: the “120 Second Solution,” two minute brand-story commercials formatted in a mini three act Web-video presentation. Today this concept is called Branded Entertainment: a two to seven minute commercial [...]
Local business listings began with a basic business directory more than a decade ago. Chances are, your business has a local listing wherever you have a physical address location. Check it out — go to Google, type in your company name. You’ll probably see a map locating your business and an address. Of course you [...]
Search engine optimization consists mainly of on page activity and off page optimization. Building backlinks is a part of off page optimization strategy. High quality backlinks have the potential to increase a websites ranking in the SERPs. Backlinks are considered valuable when they: a. are do follow b. contain the appropriate anchor text, c. are [...]
Research published by analyst firm Access Markets International Partners shows that almost 70 percent of small and medium businesses actively use social media sites such as Twitter, Facebook and LinkedIn to promote their companies. But simply posting what your CEO had for lunch isn’t going to do much to help move your business forward. Smart [...]
