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How do you deliver a marketing message to a Web-audience that hates advertising? A few years back I proposed a solution based on short-form television-style programs: the “120 Second Solution,” two minute brand-story commercials formatted in a mini three act Web-video presentation. Today this concept is called Branded Entertainment: a two to seven minute commercial [...]
Google is the Bad Egg of Internet Marketing & M-L-M. With so many accounts slapped and closed down for good, Top Gurus are turning to Facebook Advertising as a far superior option for cheap targeted traffíc. Don’t Put your Eggs in One Marketing Basket Savvy Pro marketers like our members aren’t panicking – we’ve always [...]
It’s never been harder to keep up with the latest web trends – with the expansion onto mobile platforms, the growth of social media and the need for start ups to be aware of new SEO techniques. As a result, we’ve assembled a team of web experts to help you and your business keep on [...]
1. Make Sure Your Video is Professionally Done. This is an absolute must. The whole point here is to establish credibility and trust, but you’ll do the opposite with a poorly executed and produced video. Yes, many of the videos you find on sharing sites are mediocre at best, but that is changing rapidly as [...]
