Archive
While many bloggers and the media are calling Google’s search results out lately, most of the focus has been on the somewhat low-quality pages that show up for informational long-tail searches. My concern for Google’s search results is different, however. As I touched upon in the last newsletter, I’m tired of Google (and Bing) returning [...]
Every major search engine provides hints and tips about how to optimize your pages for improved rankings on their sites. But when you read these guidelines you quickly see that most of it is just their own wish list. Things like ‘Write for humans not search engine bots – or – do not hide keywords [...]
Bing Vs Google – Why You Rank Well on One Search Engine But Not the Other With Microsoft and Yahoo combining their muscle in the search space, it is imperative that you do not ignore it in your search engine optimization efforts, especially since it will be the Bing search engine that works behind Yahoo [...]
Social Marketing vs Generic SEO – What’s The Difference? There are many different methods of marketing your business website, on-line shop or e-commerce website, but for many business owners there seems to be a bit of confusion between what is considered generic back link building and what is a true social marketing campaign, and more [...]
