Archive
Leveraging Facebook to generate leads, increase site traffic, and even make a little money is every small business owner’s goal. But in most cases, it’s not as simple as getting on once a week for an hour, posting a bunch of ‘interesting’ information, and getting on with your life hoping that the leads will start [...]
In less than five years, social media has revolutionized not only our communication culture but how we conduct business. The dizzying effect of unlimited and sometimes unfettered-24-hour access to people and information has transformed the various tools into a game changer. There is a broad and increasing list of sites, including BlinkList, YouTube, Delicious, Flickr, [...]
Once upon a time, it seemed as though the number of “followers” or “connections” a person had on social networking sites like Twitter, Facebook, and LinkedIn was akin to the number of votes they had for homecoming king or queen. It was the adult version of a high school popularity contest. However, as these websites [...]
We all think we know the answer to this question, or at least we have all had a best guess at it. We decided that we would do a bit of digging around and provide for certain the top ten most visited websites (in order) of 2010. Through a variety of sources we landed at [...]
Whether you like it or not technology is the way of the future. Everything you do and say will be online. If you decide it is all too hard, sorry to tell you but you are going to be left behind. Social media provides a way to communicate to the masses, it means that you [...]
If you can’t fathom jumping into the online world of social media for your business, start with your personal life. You’ve probably heard that any business committed to long-term growth has added social media to their marketing plan matrix. You’ve also probably heard your friends, colleagues, competitors, and, of course, your kids bragging about how [...]
To be hyper effective at marketing in any business, you need to laser target your marketplace. It is very possible to get hyper amounts of targeted traffic to your business when you know where to look. Traditional Means of Communication Traditionally, marketing communications were conducted via print, broadcast and such traditional media through disruptive advertising, [...]
First of all, I don’t hate Facebook anymore than I dislike any internet fad. One of my 30,000 readers asked me why I always write negative things about Facebook. First of all this isn’t quite true, since I’ve written a few articles about how to make money on Facebook and the top ads on Facebook. [...]
There are about ten common Facebook marketing tactics. (You can probably think of more, but most are a derivative of one of these ten.) It may surprise you to learn that five of these tactics don’t even work — that’s fully half! Now, no Fire God will suddenly appear to smite you if you happen [...]
We’ve previously discussed the Web’s tendency to take very good ideas and adapt them to techniques largely unrelated to their original intent. Nowhere is this more currently prevalent than in the realm of Social Media Networking. SM sites were intended to allow people to present a profile and keep in touch with interested parties. In [...]
