Archive
Landing page optimization is perhaps the most important Internet marketing tactic you need to master if you truly want to succeed online. Having an effective landing page that maximizes your conversions will help you dominate your niche market. This applies to both product vendors and the affiliates promoting for them. In fact, if you’re into [...]
Top 25 Small Business Tips from Leading Industry Experts in the U.S. Could you use a handful of helpful small business tips to grow your company? I’m sure you can, and what better way to help small business owners like you then to share some of my favorite tips from our country’s top industry experts in [...]
When I first started writing for The Virginia Gazette in 1998, the Web was a giant mystery. Almost 13 years later, it’s still a mystery for most! With the emergence of Twitter, Facebook, Yelp, Google, Linkedin, and a host of other sites, getting started with online marketing seems more daunting than ever. Yet, as consumers [...]
If you attempted to take a test without studying, chances are, you’d fail. Yet, every single day on the Internet, thousands of newbies are performing the equivalent of the aforementioned test analogy, by putting up a website without having the slightest idea how to promote it. And guess what happens – they fail. No, they [...]
When you begin your SEO campaign, it can be difficult to separate myth from truth. It seems everyone has different ideas of what works and what doesn’t, and even someone who’s been in the business awhile can get confused as SEO trends, tactics, and techniques change over the years. While there may be much discrepancy, [...]
What is Niche Marketing? Niche marketing is an evolution of internet marketing. Niche marketing is a business strategy that involves marketing real products to real people, based on their needs and interests. Small markets are called niches. These markets are driven by the passion and enthusiasm of real people with money to spend and an [...]
Your website’s content will get noticed, get read, and get customers if you use your headline and first paragraph to let readers know what is in it for them. Here, I’ll introduce you to some techniques you can use to make that happen. This article is an edited version of a chapter of Wordtracker’s The [...]
There is no exact formula for internet marketing success, but there are some general guidelines that virtually all successful people follow. Here are the 7 habits of highly effective internet marketers: Habit 1: Doing something every day Let’s start off our list with the one thing that will positively make or break an internet marketer: [...]
Google lists results of all searches in order of relevance to the search words. How do you become relevant? It’s no use being number nine hundred in order of relevance if people searching Google only look at the first ten or twenty listed. It’s no use having the best looking website if no one sees [...]
One piece of ‘new media jargon’ that has got the vast majority of business leaders confused is SEO (search engine optimization). Too many people have been charged too much for either inappropriate or ineffective SEO services, often because the supplier does not really understand it either. This two part article is for people who are [...]
