Archive
Understanding one important fact about copywriting – the fact that it’s what you say, not how you say it – can dramatically increase the results you’re getting. Because you need to realize that in order to get the sale, you have to relate to your target audience. Let me give you an example. #1 – [...]
Most new affiliate marketers are keen to get going and rush headlong in to the business with the aim of making a lot of money. That level of excitement associated with embarking on a new interest usually makes ones determination go into hyper drive and, unfortunately, this can be a bad thing as often as [...]
At the end of the year, everyone is making lists and I thought it would be helpful if I gave you my most useful marketing tools of 2010. All of these are free and there’s no reason why these tools can’t also help your website or your online marketing. While they are geared towards marketing, [...]
Understanding the acceptable processes for Internet business is an indicator of the great things that can be explored to construct an online venture. This essay identifies the dynamics of an industry that can change in deference to the wants of the commercial unit. In addition it reviews the common protocols that can convince an operative [...]
When it comes to social networking there’s little doubt that Facebook is the largest and most influential of the social networks online. It has more than 500 million registered user and, at the time of writing this, the average user is connected to 80 community pages, groups and events. For businesses this means that a [...]
May you live in interesting times. Is that ancient expression a curse or a blessing? I think it depends on how you define “interesting” and more importantly how you adapt to it. If you define interesting to mean unpredictable, challenging and threatening then clearly we are living in interesting times. Business these days is more [...]
Before you launch your next marketing campaign, whether online or offline, make sure to avoid some of the most common marketing mistakes. 1. Failure to Write a Powerful Headline. Whether you are writing a newspaper ad, email message or press release, you must create a powerful headline. Research suggests that your headline is the most [...]
The cyber-world has opened new doors to businesses, allowing them to reach audiences across the globe and increase sales monumentally. Those who decide to take advantage of doing business online know the importance of having a successful online marketing plan. They also realize that’s not an easy task. Countless businesses have tried and failed because [...]
Perhaps a quick introduction and a handy disclaimer is the best way to start this article on Internet marketing. Mainly because you should know who is talking and you should definitely know what you’re getting yourself into… I have been a full-time online marketer for over 5 years now, and I run 9 or 10 [...]
